Founders

Tony’s career has taken him through many different paths.  Most recently, he learned the broker business working at Level One Marketing where he had the opportunity to work with a vast range of Clients, some as large as National Brands as well as Small Regional Brands and all types of companies in between. At Level One he was taught the entire Sales Process as well as the Client Management skills that he is able to put to use today. Prior to Level One, Tony served as regional sales executive for an advertising start up, successfully bringing in new advertisers when the company expanded into new states. The following four years were dedicated to Project Management, where he oversaw the Purchasing Department at The Raymond Group and honed the skills now being put into action every day for our partners.

Tony enjoys spending time and vacationing with his wife Greta, daughters Lucca, Lenoir and son Rocco.  He is borderline addicted to CrossFit and loves interacting with and meeting new people in his travels. 

Mark’s love for working with Costco goes way back. He worked in operations for Costco in the Bay Area region for over a decade. He started out working in the electronics department but was quickly promoted to Supervisor then to area manager. Mark managed all three areas on the floor at Costco and then was promoted to a staff level manager where he oversaw the entire morning stocking crew and was responsible the entire sales floor. After a couple years he was promoted to an assistant general manager where his responsibilities covered the entire operation of the location. Not only did Mark hone his merchandising skills he also learned what items “work” at Costco. During his final couple years at Costco Mark met his wife who is still working for Costco to this day. Right about 2010 Mark started working for one of his past warehouse managers, Jonathan Smith, at Level One Marketing and began selling to Costco. Jonathan taught Mark the business the rest is history. 

In Mark’s spare time you will probably catch him spending time with his wife Stacey and their daughter Ella. You may also see Mark riding his mountain bike around the foothills of the Eastbay trying to set PRs! 

Jennifer came to us in May 2019 and is very familiar with Costco. She worked at Costco for 30 years in the Bay Area Region with 17 years at the buildings and 13 years at the Bay Area Regional Buying office. She worked in foods as an ICS then was promoted Non-Foods Supervisor projecting sales for the following year, managing logistics and the flow of inventory. She Resigned in April 2019 to start a new chapter in her life. She really enjoys helping the Vendors and learning their side of the business and loves working for Innovative. 

In Jennifer’s spare time she enjoys spending time with her husband, family, friends and dogs. She enjoys movies, long walks with her dogs, hiking and loves going to Orange Theory Fitness. 

Brianna joined Innovative in October 2024. She is a customer service specialist with over 6 years of experience in delivering high level support across various industries. From providing personalized care to patients in the healthcare industry, to troubleshooting technical application issues for clients, and assisting small business owners with their shipping operations. Throughout her career, Brianna has been dedicated to building and maintaining strong relationships while ensuring exceptional service and effective execution. Most recently, as Project Coordinator at Canary, Brianna worked with a diverse range of vendors and retail partners to deliver creative solutions to clients across a variety of unique projects and events. She loves getting to work with different vendors and is excited to use her skills to support our clients at Innovative.

Brianna enjoys spending time with her husband, family, and friends in her spare time. She also enjoys traveling, playing musical instruments, and experimenting with new recipes!